At Terakeet, 97 percent of employees say their workplace is great.



This review is based on 117 employee surveys, with a 90% confidence level and a margin of error of ± 3.62. It was published on May 22, 2017. 4092 Visitors

What Employees Say

People celebrate special events around here.
I am able to take time off from work when I think it's necessary.
This is a fun place to work.
People care about each other here.
I feel good about the ways we contribute to the community.

What They Do

We asked Terakeet to explain what they do. Here is what they had to say.

We're a marketing technologies company that connects global brands with influencers online, sparking meaningful conversation about products, causes, and ideas, and introducing our customers to new audiences in authentic, organic ways.

About this Company

Website: Industry: Advertising & Marketing
US Headquarters: Syracuse, New York, 13202 US Sites: 1
US Employees: 152 Employees Worldwide: 152
Corporate Structure: Private Founded: 2001

Terakeet has been awarded:

Best Workplaces in New York 2017 (ranked 22)

Our open-office environment encourages frequent collaboration

Perks and Programs

We asked Terakeet to share a few programs they feel really capture what's unique about their workplace. Here is what they had to say.

  • Terakeet Field Day: During the summer, Terakeet has an annual field day, inviting all employees to a local park for a cookout, yard games, and team-building events.
  • Entrepreneurship Day: Every year, Terakeet holds a hack-a-thon style event where employees can work together over the course of 36 hours to come up with new ideas to develop and present to the company founders. Projects range from new product ideas to employee benefit suggestions to recommendations for improving internal efficiencies.
  • Quarterly Update Meetings: At the conclusion of each quarter Terakeet hosts a company-wide meeting where our CEO transparently provides updates on company performance, highlights major accomplishments, and lays out goals for the coming quarter. These meetings occasionally follow a theme (i.e. all employees wore a costume to the third quarter update last October) and are followed by some sort of company outing/catered meal.
  • Marc Murray Award: Terakeet presents an annual award to an employee whose peers feel best exemplifies key character traits similar to those demonstrated by Marc Murray, a former employee who passed away in 2011 from complications due to Leukemia.
  • Circle-Up: Every Friday morning, all Terakeet employees get together for a light breakfast and a brief meeting where important updates and exemplary employee performances (shout outs) are shared with the group. This regular event began when the company had only eleven employees and continues today, even as they approach 200 employees.
  • Teraversary Photos: Each month employees who are celebrating their Terakeet employment anniversary get together to take a themed photo to be posted on our social media profiles.


$30,715 Average salary and additional cash compensation for Brand Strategist 4% Average 401(k)/403b company contribution per employee
100% Company-paid health coverage for employees (for All employees are eligible for fully paid premiums, but they can choose to select an alternate plan and pay the difference in premiums.) 100% Company-paid health coverage for dependents (for See the answer to 4.12)
100% Company-paid health coverage for part-timers 20 hours Weekly hours required for part-timers to receive health insurance


  • 401(k) or 403b Program
  • Stock options
  • Employee stock ownership plan (ESOP)
Operations Analyst Rakesh Patel, hard at work.


24 days Paid time off after one year of full-time employment 24 days Paid time off after one year of part-time employment
Set days Paid sick days after one year of full-time employment 19 Days Paid time off as of first day of full-time employment
19 days Paid time off as of first day of part-time employment


  • Flexible schedule
  • Telecommute option
  • Subsidized On- or Off-site Fitness (100% have access)
  • Onsite Amenities (Snacks, Breakfast on Fridays, Premium Coffee, Wellness Classes, Games (e.g. darts, foosball))


60 days Job-protected maternity leave (including FMLA/STD) 50 days Fully-paid maternity leave (does not include personal vacation or paid time off)*
60 days Average length of maternity leave new mothers take60 days Job-protected paternity leave (including FMLA)
50 days Fully-paid paternity leave (does not include personal vacation or paid time off)*30 days Average length of paternity leave new fathers take
60 days Job-protected parental leave for adoptive parents (including FMLA)*50 days Fully-paid parental leave for adoptive parents (does not include personal vacation or paid time off)
*Employees are not required to use all their personal paid time off before taking parental leave. All employees are eligible for parental leave benefits.


  • Mental health care
  • Alternative treatments (such as acupuncture, homeopathy, or chiropractic)

Community and Environmental Impact

$32,129 Philanthropic donations in last year


  • Written policy prohibits discrimination based on (at a minimum) age, disability, race/ethnicity, religious beliefs, gender and sexual orientation
  • Non-birth parents in same-sex relationships can take parental leave

Leadership Diversity


Workforce Diversity

Some of our Reputation Management team enjoying the balcony seating


Unique seating options help us get the creative juices flowing

How to Get Hired

We asked Terakeet for some inside information on how to get hired at the organization. Here is what they had to say.

What key characteristics tell you a prospective employee will be a great fit for your company?

Our people are what drive our vision; they create our culture and they fuel our success. Through plenty of research and conversations with inspiring professionals, we’ve dedicated our time to evolving our hiring process and making sure we get the right character fit on the front end. We do this through a rigorous interview process, inclusive of a multi profile assessment. We’ve found incredible patterns and themes that have helped us develop a success profile for working at Terakeet.   Our focus is on finding people that are adaptable and change oriented. People that get excited about chaos and a fast moving operation. We want to know that people have faced adversity, and have found ways to overcome it. And, we need people that are ambitious and dedicated to living out our mission and vision.   

What can prospective employees do to get your attention?

We’re a family, and we want people joining are teams that are going to make the fabric of this organization better. And because of that we want to know about you. We want to know you as a person, and not just a future employee. We want to know what makes you who you are.   Additionally, one thing that often gets overlooked today is relevancy and connecting yourself to the open job and/or employer. As an organization that has hired every degree of study imaginable into our entry-level marketing role, we really believe that telling a story and making your story relevant to your audience will set you a part. From your first impression (resume), to your last, we want to know why you fit at Terakeet and why we are the right fit for you.

Are there any positions or types of candidates you are particularly focused on hiring in this coming year?

We are just looking to get better, stronger, and more diverse together. Regardless of role, our focus is to continue to find the best and brightest for our organization and culture. 

What should interested candidates do to find out more and get started?

I would encourage interested candidates to check out our employment brand @terakeetcafe on twitter, instagram and facebook. This will give candidates an opportunity to have a real look inside the life of Terakeet employees. Additionally, sign up for our newsletter and job notifications. And when we finally get you on the hook, apply!

hiring Outlook

50 Forecasted positions to fill in coming year -1% Job Growth
54 Average applicants per opening 2,500 Total job applicants
38% New hires by employee referrals 3% Openings filled by current employees
27 Recent graduates hired 20% Voluntary turnover for full-time employees
* All figures refer to 12-month period prior to reporting, unless otherwise noted.

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