inMarket is an integrated mobile moments company powered by its market-leading beacon proximity deployments and the industry’s largest verified reach. With billions of first party data points, inMarket creates personalized mobile experiences based on location context, lifting sales for partners.
How to Get Hired
We asked inMarket Media for some inside information on how to get hired at the organization. Here is what they had to say.
What key characteristics tell you a prospective employee will be a great fit for your company?
inMarket was founded in 2010 -- but although we’re seven years old, we still have a ton of “startup” DNA. We’re actively seeking passionate, hungry and motivated team players that aren’t afraid to jump in and tackle new challenges. inMarket has a knack for groundbreaking work -- from debuting the world’s first beacon platform in multiple retailers in 2014, to launching the first physical web ad platform in bars in 2017. As such, we’re constantly looking for creative folks who not only look outside the box, but shake the box and maybe even pull it apart. InMarket is a fast-paced environment, and nimble candidates who have a natural ability to contribute in multiple ways are highly valued. Our CEO, Todd Dipaola, is a scientist in the ad industry -- so everything we do is data-driven, a/b tested and always measured in multiple ways.
What can prospective employees do to get your attention?
Location-based advertising is a newer industry, and in 2010, we helped build it from the ground-up. As such, there isn’t anyone out there who’s been in the industry for more than 10 years. With that in mind, we place an emphasis on candidates who do their research and try their best to understand our products and the location advertising industry -- as it changes all around us. We’re very interested in candidates that can bring us ideas with how to improve our core offerings and overall solutions. We also tend to gravitate toward candidates who can demonstrate past work showcasing creative, outside the box thinking.
Are there any positions or types of candidates you are particularly focused on hiring in this coming year?
Our sales and business development teams are growing rapidly across LA, Chicago, NYC and a few other target cities. We’re constantly growing the development and tech team -- as the mobile location advertising industry moves extremely fast. Our core product team is also expanding, as well as our client services team to keep up with demand.
What should interested candidates do to find out more and get started?
Step one would be to read as much as they can about inMarket, the location advertising industry, the physical web and IOT, and what’s next for advertising as a whole. We’re the top publisher of case studies relating to beacon-based advertising, so an understanding of our core solution is easy to research. Candidates should also review our current job postings to see what we’re actively seeking -- but shouldn’t be too shy to reach out if they specialize in a certain area that is not posted. We’re growing rapidly and we’re always looking for top talent.